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marketing intelligence system

См. также в других словарях:

  • marketing intelligence system — A network of diverse sources that provides data about the marketing environment; it forms part of an organization s data collection system. The data should include customers, sales personnel, suppliers, retailers, agencies, competitors activities …   Big dictionary of business and management

  • Intelligence compétitive — Sommaire 1 Définition 2 Concepts voisins 3 Histoire 3.1 Histoire militaire et pré industrielle …   Wikipédia en Français

  • Marketing automation — The name given to software platforms designed for marketing departments and organizations to automate repetitive tasks is Marketing Automation. Marketing departments, consultants and part time marketing employees benefit by specifying criteria… …   Wikipedia

  • Marketing performance measurement and management — Marketing Key concepts Product marketing · Pricing …   Wikipedia

  • Marketing warfare strategies — Marketing Key concepts Product marketing · Pricing …   Wikipedia

  • L'Intelligence Compétitive — Intelligence compétitive Sommaire 1 Définition 2 Concepts voisins 3 Histoire 3.1 Histoire militaire et pré industrielle …   Wikipédia en Français

  • Intelligence cycle management — This article is at the top level of a series of articles about Intelligence Cycle Management.Within the context of government, military and business affairs, intelligence (the gathering and analysis of accurate, reliable information) is intended… …   Wikipedia

  • Marketing plan — A marketing plan may be part of an overall business plan. Solid marketing strategy is the foundation of a well written marketing plan. While a marketing plan contains a list of actions, a marketing plan without a sound strategic foundation is of… …   Wikipedia

  • Competitive intelligence — A broad definition of competitive intelligence is the action of defining, gathering, analyzing, and distributing intelligence about products, customers, competitors and any aspect of the environment needed to support executives and managers in… …   Wikipedia

  • Database marketing — is a form of direct marketing using databases of customers or potential customers to generate personalized communications in order to promote a product or service for marketing purposes. The method of communication can be any addressable medium,… …   Wikipedia

  • Signals intelligence operational platforms by nation — This article is a subset article under the main article Signals intelligence, which addresses the unifying conceptual and technical factors and common technologies in this intelligence discipline. This article deals with current signals… …   Wikipedia

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